Comfort Creatures
Are you down with Snuggies?
Holy crap. WTF. ZOMG. ONOZ. Etc.
Despite the presence of Project Wonderful ads above the masthead (and they are wonderful, aren’t they? Give ‘em a click), I don’t mean to throw ads in your face. But this ad, like so many that run late at night on basic cable TV, is special. I admit, the Snuggie looks comfortable. I have blankets and sweaters; I don’t need them genetically spliced to create this hybrid monster.
Yet the rise of Snuggies is also a sign of our failing economy. As The Consumerist reports, falling ad rates have allowed infomercials to creep into prime time viewing. Unless you eschew television altogether (and I know a few of my readers do; I envy your resilience, but I am weak), you have probably found this commercial squeezed between more respectable ads for SUVs and erectile dysfunction medication. As a result the Snuggie is a hot seller.
Less depressingly – indeed, entertainingly – higher levels of exposure lead to higher incidents of parody and satire, to which the above cartoon is but a humble contribution. Personally I like Chewbacca and His Wookie Family Wear Snuggies. Cuz, hey — Chewbacca!





January 29th, 2009 at 10:50 am
Yay…it is Buddy!
January 29th, 2009 at 10:58 am
It is! Alas, the big lie of this cartoon is that I don’t really take him for walks. I used to walk Crash, but around his 8th birthday his joints got too creaky for neighborhood jaunts, we had to stop. Once I tried walking both dogs. That was a bad idea. Too much competition. And leash-wrapping around my legs.
January 30th, 2009 at 7:08 pm
Hey, I saw this through my referrals at I’m Not Bob. I was running a banner ad on your site. Loved the Snuggie comic. In fact, I made fun of the same thing in one of my comics a couple of weeks back. Ironic.
January 30th, 2009 at 7:16 pm
You mean this one?
I like it! That’s exactly why these Snuggie things creep me out. They’re like a perky version of the monk robes worn by The Family in “Omega Man.”
February 1st, 2009 at 10:43 pm
It’s ok to have a comment.
February 8th, 2009 at 12:44 am
I love the snuggie